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Logo Design for Law Firms

Law firms may not secure clients from their logo, but a well-designed and professional visual identity 
demonstrates to clients, prospects and referrers that attention to detail is important to your firm.

This precision builds confidence and gives lawyers a sense of pride when interacting with clients and prospects.

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A law firm logo that you can be proud of
Your law firm’s logo is more than just a design – it reflects your firm’s values, professionalism and attention to detail.
At Pillar & Scroll, we understand the impact a well-crafted visual identity can have on your firm’s success. This includes:
External Perception
A polished, professional logo swiftly communicates to clients, prospects and referrers that your firm cares about the details.
Lawyers’ Confidence 
We often hear from lawyers that when their firm is presented poorly, it subconsciously bothers them during discussions with clients and prospects.

Recruitment Appeal 

Young lawyers and lateral hires are attracted to firms that invest in their brand, showcasing a commitment to growth and success.
Your path to a professional law firm identity:
the 4-step logo process

Our logo and visual identity service follows a streamlined four-step process to create and implement a logo that perfectly represents your law firm.

STEP 1
Brief preparation
Briefing call: Schedule a 60-minute call with your legal marketing expert.
We listen: Our team carefully notes your firm’s values, personality and design preferences.
Benefit: This preparation ensures we create logo designs that reflect your law firm.
STEP 2
Design and review
We create: Our designers develop two custom logo options for your firm.
You review: Assess the designs and provide feedback to our team.
Refinement: We offer unlimited revision rounds to perfect your chosen design.
STEP 3
Delivery
Final approval: You sign off on your new logo design.
Delivery: We deliver all necessary file types for online and print use.
Ownership: You gain full commercial rights to your new logo.
STEP 4
Guidebook and implementation
Preparation: We create an online visual identity guidebook. See sample guidebook.
Everything you need: You get access to your files and instructions to ensure effective file usage throughout all communications.
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What’s included in the package?

A bespoke logo
for your law firm
Two design options
to select from
Unlimited
design revisions
A digital visual identity guidebook with colours, fonts and logo usage
Every file type
you will ever need
Full commercial rights
and the transfer of
intellectual property
Bonus: Jumpstart your online presence with social media images

As a special bonus, we provide social media avatars and profile banners for the following major platforms: LinkedIn, Facebook, Instagram, X (Twitter) and TikTok.

This allows you to immediately implement your new visual identity across your firm’s social media profiles, ensuring a consistent and professional look.

Our satisfaction guarantee

We’re confident you’ll be proud of your new law firm logo. However, if you’re not completely satisfied with the options, we’ll refund your logo design project in full. To ensure a fair process, here are the simple terms of our guarantee:

This guarantee allows you to proceed confidently, knowing your satisfaction is our priority. We’re committed to creating a logo you and your firm will be proud of.
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A professional logo and visual identity for your law firm are only a few clicks away.

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All-inclusive logo pricing for busy lawyers

Expert legal
marketing guidance

Access our legal marketing experts to brainstorm ideas for your professionally designed logo and visual identity.

We work until you are happy

You receive unlimited revisions until you sign off 
on your design.

Unlimited support

All emails, planning meetings and feedback calls are included.

Logo & Visual Identity Essentials

Everything your law firm needs for a 
professional visual identity

$2,500

Pay upfront
Save $500

$1,200

for 2 months
Package Overview:
Please note that prices are in Australian Dollars (AUD).
Australian clients attract an additional 10% GST.
Enhance your visual identity
with these 'Identity Add-Ons'
Want to take your law firm’s visual identity to the next level? Consider these optional add-ons:

Frequently Asked Questions

Pillar & Scroll specialises in marketing for law firms, bringing a unique understanding of the legal industry to your logo design. Our expertise ensures that your logo will resonate with your target audience, reflect your firm's values, and stand out in the competitive legal landscape. We offer unlimited revisions, a satisfaction guarantee, and a comprehensive package that includes all the file types you'll need for print and digital use.

Our Legal Marketing Experts play a crucial role in ensuring your logo is distinct, tailored to your market, and appealing to potential clients. Their involvement includes:

  • Conducting an in-depth meeting with you and your team to develop a comprehensive logo briefing document that aligns with your firm's ambitions, culture, and project goals.
  • Presenting and explaining proposed logo designs, making informed recommendations, and discussing the potential impact of any changes or requests.
  • Addressing any questions or concerns you may have about the design process and the finished logo.
  • Providing follow-up support on additional visual identity elements, such as website and social media design.
  • Offering advice on further branding initiatives you may wish to pursue.

Their industry knowledge and experience ensure that every aspect of your logo and visual identity is optimised for the legal market, setting your firm apart from the competition.

Unlike generic design services, our logo design process is tailored specifically for law firms. We understand the nuances of legal branding and the importance of projecting professionalism and trustworthiness. Our service includes expert legal marketing guidance, a step-by-step collaborative process, and a visual identity guidebook. Plus, we offer unlimited revisions to ensure you're delighted with the final result.

We offer unlimited revisions as part of our service. Our goal is to create a logo you're proud of, so we'll work with you until you're completely satisfied. After the initial designs, we'll refine your chosen concept based on your feedback. This iterative process ensures that the final logo truly represents your law firm's identity and meets your expectations.

You'll receive:

  1. Two initial design options to choose from
  2. A bespoke logo for your law firm
  3. A supporting visual identity guidebook with colours, fonts, and logo usage instructions
  4. All necessary file types for both print and digital use
  5. Full commercial rights and transfer of intellectual property
  6. Bonus social media assets (avatars and banners) for major platforms (others available on request)

We provide a comprehensive set of file formats to ensure your logo can be used across all mediums. This includes:

  • Vector formats (AI, EPS, SVG) for scalability without loss of quality
  • Raster formats (JPG, PNG) in various sizes for digital use
  • PDF files for easy sharing and printing
  • Additional formats upon request to meet any specific needs

Our logo design process typically takes about 2-3 weeks from start to finish. This includes:

  • Initial consultation and briefing
  • Creation of two design concepts (about 1 week)
  • Revision rounds based on your feedback (1-2 weeks, depending on the number of revisions)
  • Finalisation and delivery of all files and the visual identity guidebook

We pride ourselves on efficiency, but we also ensure we take the time needed to create a logo that truly represents your firm.

Yes, we can certainly help you create custom variations of your logo. Here are some common scenarios:

  1. Different language versions: If you need your logo in another language, please book a free consultation with us. During this consultation, we can discuss what you have in mind and provide you with a tailored quote for the additional work.
  2. Trademark (™) or Registered (®) symbol versions: We can provide versions of your logo with these symbols at no additional charge. This is part of our commitment to ensuring you have all the logo variations you need for your law firm's branding.
  3. Logo versions with and without a slogan or tagline: We can create two variants of your logo - one with and one without a slogan or tagline. If this is requested at the outset of the project, we can incorporate it into our initial designs at no additional charge. This allows us to ensure both versions are cohesive and effective from the start.

We offer a satisfaction guarantee. If you're not completely satisfied with the options, you can request a full refund within five business days of receiving the first and second rounds of designs. After this point, we're confident we're on track to meeting your needs. Our goal is to create a logo you and your firm will be proud of, and we're committed to working with you until you're satisfied with the result.

You will own full commercial rights to your logo when:

  1. You have accepted the final design (or we haven't received any communication from you within 30 days of our last communication), AND
  2. You have made full payment for the service.

Once these conditions are met, you have complete ownership and unrestricted use of your logo. This means you can use it on any marketing materials, products, or platforms without limitation.

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Terms & Conditions

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