Today, she specialises in ideating and executing marketing and communications programs for entire firms, specific practice areas, and targeted market segments. Her expertise extends to leading website projects, developing new visual identities, and managing content marketing and promotional activities.
Sarah oversees client communications, including firm announcements, industry articles, case studies, capability statements, and thought leadership pieces. She also manages firm-wide communications strategies, media releases, email marketing, and social media.
Sarah is a passionate, entrepreneurial, hardworking, and self-motivated professional who thrives in challenging environments. She champions the role of marketing and communications for law firms and takes responsibility for delivering results. With a keen eye for detail, particularly in writing and design, Sarah excels at managing teams, producing innovative campaign ideas, and solving complex problems.
Today, as the CXO of Pillar & Scroll, Sarah continues to drive impactful marketing strategies and deliver high-quality communication solutions that help law firms thrive in an ultra-competitive landscape.
Background
Work experience
