Pillar & Scroll
Website Package Inclusions

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Our bespoke website design package for law firms ensures a professional, mobile-friendly website launched in as little as four weeks.

Enjoy a done-for-you service with unlimited design revisions, pages, content updates and technical support tailored to your input and needs.

Optional add-ons for increased functionality, such as news and insights, events and webinars and job boards, are available to enhance your online presence further.

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Website Essentials

Set-up and Launch

Website Planning and Design

Expert legal
marketing guidance

Our legal marketing experts collaborate with you to plan your professional law firm website.

As many calls

as you need

We understand that you’re busy, but we also recognise that your insights are invaluable. Therefore, we don’t limit the number of phone/video consultations and try to make the process as easy as possible for you and your team.

Two bespoke
design concepts

We believe in choice and will offer you two custom design concepts, allowing you to select the one that best represents your firm's brand and ethos.

Unlimited design
changes 

We'll tweak and refine your chosen design concept until it perfectly aligns with your vision.

Build and Launch

WordPress platform

We use our custom law firm frameworks within WordPress, ensuring your website is flexible, user-friendly and designed for your specific needs.

Desktop and mobile-friendly 

We design and develop our websites to function seamlessly on desktop and mobile devices.

Content migration and layout

We migrate existing content and integrate all new content, doing the heavy lifting for you.

Essential SEO set-up

We help clients find you. Our essential SEO configuration will increase your law firm's online visibility.

Iframe integrations or links

Unlimited links or iframe integrations are available with external tools (e.g. payment platforms and client portals).

Approval and launch

When you're happy and prepared, we will launch your website (and, if needed, coordinate with your firm’s IT personnel).

Content Types

Key pages

Home Page, Contact page, Unlimited Expertise and Lawyer Profile Pages

Brochure style content

Unlimited pages with brochure-style content (e.g. About, Careers, Privacy Policy)

Video and audio content

Embed videos and podcasts from platforms such as YouTube, Vimeo and Apple Podcasts.

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Website Essentials

On-going service and support

Unlimited content updates

Your law firm's team and expertise evolve. We provide unlimited content uploading and updates so your site always reflects your law firm today and in the future.

Enterprise-grade website hosting

We offer reliable, secure and fast website hosting to ensure the best online experience for your clients and referrers.

Maintenance, monitoring and backups

We keep your website running smoothly. With around-the-clock monitoring and daily backups, you will have peace of mind and one less thing to worry about.

Monthly analytics reports

Our monthly reports offer valuable insights into your website's performance and visitor behaviour, empowering you to make informed decisions about future improvements.

Website Essentials Pricing

Everything your law firm needs for a professional online presence
Setup Fee

Save $600

+ On-Going Support
Payment Plan
+ On-Going Support
$3600+
$300

upfront payment + monthly fee
(for a minimum of 12 months)

$600

monthly fee
(for a minimum of 12 months)

Please note that prices are in US Dollars (USD). Australian clients attract an additional 10% GST.

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Engagement Add-Ons

Set-up and ongoing support

Enhance your law firm’s online performance and engagement with added functionality and support.  Our Engagement Add-Ons help your firm effectively communicate trust and expertise to visitors, laying the foundation for new client and referrer relationships to thrive.

All Engagement Add-Ons include:

Hyperlinked articles and events

All articles and events are hyperlinked to other pages on your website, such as the relevant lawyer's profile or expertise pages. 

One stock photograph
per article

Each article will feature one stock photograph to enhance visual appeal and engage your readers.

Migration of existing articles, events or job posts

If you have an existing website, we will migrate all your current articles, events and job posts to the new platform, ensuring a seamless transition without losing any valuable content.

Automated confirmation emails

Subscribers will automatically receive text-based confirmation emails. These emails will also be sent to your law firm, informing you of new subscribers, registrations and applicants.

Unlimited support for new content

We provide unlimited support for uploading and formatting your new articles. We will archive past events and filled job posts to keep your website up-to-date and clutter-free.

Essential search engine optimisation (SEO)

We include essential SEO actions for your new articles, events, and job posts to enhance your online visibility. Our process ensures your content is easy to discover and attracts the right audience.

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Optional Add-On: Insights and News 

Articles and news 
functionality

Enhance your website with a dedicated section for articles, such as blog posts, insights and company news. This feature enables you to share valuable information and updates with your clients and audience.

Filter articles by authors or expertise

Users can easily filter articles by author and area of expertise, making it easy for them to find relevant information.

Subscription
form set-up

We will set up a subscription form on your website using the email marketing platform Campaign Monitor. This form will enable visitors to subscribe to your articles and receive updates directly in their inboxes.

Plus:

  • Migrate existing articles (if applicable)
  • Unlimited support for new article uploads
  • Essential SEO set-up for each article
  • One stock photo per article
  • Automated text-based confirmation emails to subscribers and the firm
$150
/month
No set-up fee

Add-on pricing is for a minimum of 12 months. Insights and news functionality can be added after launch with a set-up fee of $1,200 in addition to the monthly subscription. Please be aware that Australian clients will incur an additional 10% GST. All prices are in US Dollars (USD).

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Events and webinars

Events functionality

Enhance your website with a dedicated section for events and webinars, allowing you to promote and manage your firm's events efficiently.

Public or private events

Events can be set to public or private at your request, giving you control over who can view and register for each event.

Payment gateway set-up

Migrate existing articles (if applicable) Unlimited support for new article uploads Essential SEO set-up for each article One stock photo per article Automated text-based confirmation emails to subscribers and the firm

Plus:

  • Migrate existing events (if applicable)
  • Unlimited support for new event uploads
  • Essential SEO set-up for each event
  • One stock photo per event
  • Automated text-based confirmation emails to applicants and the firm
$125
/month
No set-up fee

Add-on pricing is for a minimum of 12 months. Insights and news functionality can be added after launch with a set-up fee of $1,000 in addition to the monthly subscription. Please be aware that Australian clients will incur an additional 10% GST. All prices are in US Dollars (USD).

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Job posts and board

Job board functionality

Enhance your website by adding a dedicated job board functionality to post job opportunities and manage applications efficiently.

Bespoke application

questions and fields

On request, we can customise application questions and fields to fit your firm's specific needs, ensuring you gather the most relevant information from applicants.

Filters for job listings

Applicants can effortlessly refine their search by role, location and area of expertise, making it easy to find positions that match their qualifications and interests.

Plus:

  • Migrate existing events (if applicable)
  • Unlimited support for new event uploads
  • Essential SEO set-up for each event
  • One stock photo per event
  • Automated text-based confirmation emails to applicants and the firm
$125
/month
No set-up fee

Engagement Add-On pricing is for a minimum of 12 months. Insights and news functionality can be added after launch with a set-up fee of $1,000 in addition to the monthly subscription. Please be aware that Australian clients will incur an additional 10% GST. All prices are in US Dollars (USD).

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Frequently Asked Questions

Payment and terms questions

Yes, the minimum contract length is 12 months, regardless of whether you choose a set-up fee or a payment plan. After the initial 12 months, the contract transitions to a month-to-month agreement, paid in advance for the following 30 days. You can view our service agreement for more information.

If you'd like to terminate your agreement during the initial 12-month contract period, you will be required to settle the remaining fees as outlined in the contract. For more information, please view our service agreement.

Absolutely. If you terminate your agreement, we will create a Zip file containing your website and database to download. Please note that we use several premium WordPress plugins, which will require you to obtain your own licences. Most of these plugins incur an additional cost that you will need to pay directly to the plugin vendor. Feel free to contact us for any further information.

We currently accept Visa, Mastercard and American Express. We plan to expand our payment options in the future.

We accept Australian Dollars (AUD), New Zealand Dollars (NZD), US Dollars (USD), Euros (EUR), British Pounds (GBP), Singapore Dollars (SGD) and Canadian Dollars (CAD). Our website uses technology to detect your location and displays prices in your local currency.

Our default currency is USD.

Technical website questions

We use WP Engine for website hosting. You can select a data centre in the US, UK or Australia, with additional locations anticipated in the future. By default, we will choose the data centre closest to your law firm's headquarters unless you request otherwise. If you require an alternative website host location, please contact us to discuss your needs.

Through our affiliated marketing agency, Toro Digital, we offer custom website development services tailored to your specific needs. We can provide a personalised quote based on your requirements. However, please note that specific requests may not be compatible with a Pillar & Scroll website.

Feel free to contact us for further information.

Engagement Add-Ons questions

Yes, add-ons can be set-up after your website launches. However, adding these features post-launch will attract a set-up fee.

Insights and news add-on

We do not offer email marketing or social media services at this stage. However, we plan to offer these additional services soon.

The insights and news add-on does not cover fees associated with external email marketing platforms. However, we can set up a subscription form using our preferred platform, Campaign Monitor, ensuring a seamless experience.

Events and webinars add-on

Not at this stage; however, we plan to offer email marketing and social media campaigns for invitations and reminders as additional services in the near future.

If you wish to accept payments using Stripe, please note that they charge a transaction fee that is not included in our costs. Stripe automatically deducts their fee before transferring the payment to your nominated bank account.

We can facilitate integration with alternative payment gateways, although this may necessitate additional customisation and support. Please don’t hesitate to contact us if you would like to discuss this further.

Costs related to hosting an event or webinar, such as Zoom webinars, are separate from our package. These services usually have their own fees that need to be managed independently.

Job posts and board add-on

No. Email marketing and social media campaigns for open job opportunities will be available as additional services soon.

Our package does not include any external advertising expenses for promoting job opportunities. These external costs must be managed separately.

Terms & Conditions

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