As the CEO of Pillar & Scroll, Paul is dedicated to driving the company’s growth strategy, leveraging his extensive expertise in marketing for Entrepreneurial Law firms.
Following his in-house marketing career, which included leading marketing teams in two of Australia’s fastest-growing commercial law firms, Paul founded Toro Digital. In a matter of a few years, Toro Digital became Australia’s leading marketing agency for mid-sized law firms.
His journey with Toro Digital ignited his passion for helping leaders in Entrepreneurial Law Firms thrive in an ultra-competitive landscape. The need to produce high-quality deliverables, quickly, became the genesis of Pillar & Scroll.
Paul’s extensive career has seen him work with thousands of lawyers, giving him a unique understanding of the challenges and opportunities lawyers and law firms face.
His approach is often described as creative, strategic, and action-oriented. As a business owner, his approach to marketing is the same one he takes with clients — ensure that any time or financial investment is reserved for activities that make a meaningful impact on the business.